Part of Naver and SoftBank's tech conglomerate, Z HoldingsĪpple's messaging platform has about one billion users, although how many use it as the primary platform is unknown Popular in Indonesia, Japan, Taiwan and Thailand. Popular alternative messaging app in Central Asia and the Middle East, known for strong pro-privacy stanceĬhina's messaging super-app, with more than one billion users in the country and thousands of mini-programs Snapchat kickstarted photo sharing and has since branched out its platform into a fully-fledged social network The most popular messaging app in the world, with over five billion downloads and two billion active usersįacebook's own messaging app isn't too shabby either, reaching five billion downloads a year after WhatsApp WhatsApp is also the most downloaded messaging app of 20.
WhatsApp is the most popular messaging app, with 2.4 billion users, followed by Facebook Messenger.Over three billion people actively use messaging apps around the world.We have collected data and statistics on messaging apps. In the East, some of these platforms have transformed into super-apps, offering all sorts of features like payments, taxis, live videos, m-commerce and mini-programs that work inside the messaging platform.įacebook has embedded some features into its Messenger platform, although in Europe it pulled most of them due to new EU privacy rules. With its large userbase, it was able to make its messaging platform a standalone app, Messenger, which quickly became one of the most downloaded apps of all time.
In Eastern Europe and Africa, Viber is competitive with WhatsApp for most downloads and usage.Įver since the early 2010s, Facebook has had a commanding lead over others in messaging. Line is the most popular messaging platform in Japan, KakaoTalk in South Korea and WeChat in China, although the latter is also due to China banning Facebook and WhatsApp. Scaling starts HEREĬountry or region specific messaging apps have also performed well. We work closely with major global brands in competitive industries to drive growth through digital and mobile marketing channels. Maximize your growth with a comprehensive marketing strategy
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